PANews reported on November 22 that according to ACCESSWIRE, Interactive Strength Inc. (NASDAQ:TRNR), a US listed company, announced that the company's board of directors approved the purchase of up to $5 million in Bitcoin, but not more than 25% of the company's average daily cash holdings in the previous three calendar months. In addition, the company plans to accept certain cryptocurrency payments to give customers the flexibility to use digital currencies to purchase its products. As part of the plan, the TRNR board of directors has approved keeping these crypto payments within the same limits as its treasury reserve assets, reflecting the company's confidence in the long-term potential and value of digital assets.
According to reports, Interactive Strength is a manufacturer of innovative professional fitness equipment under the CLMB and FORME brands.