PANews reported on October 31 that according to the official blog, Binance announced that it has appointed Jeff Li as its new vice president of products. Jeff will be responsible for overseeing the global product and design teams, focusing on accelerating the mass adoption of cryptocurrencies and lowering the entry barrier for Web3 technology.
Jeff Li has over 16 years of experience in Web2 and Web3 product leadership and software engineering. Jeff Li most recently served as Vice President and Global Head of CeFi Products at a large crypto exchange. Prior to this, Jeff served as Product Director and Global Head of TikTok Money and Compliance Platform at TikTok. Jeff's technical career also includes product development and software engineering positions at global brands such as Instagram, Twitch, and Oracle.
