PANews reported on April 23 that according to Cointelegraph, Chiliz, a subsidiary of SportsFi, has met with the US SEC to discuss investing and re-entering the US cryptocurrency market under the leadership of the crypto-friendly White House, as well as increasing the push for transparency in digital asset regulation. Due to regulatory uncertainty and the collapse of FTX, Chiliz "strategically exited" the US market in 2022.
According to a meeting request published by the U.S. Securities and Exchange Commission (SEC), Chiliz plans to return to the U.S. market during the 2026 FIFA World Cup. The return will be accompanied by an investment of $50 million to $100 million in the domestic U.S. market. Teams in the National Basketball Association (NBA) and the National Football League (NFL) are said to be interested in issuing fan tokens if regulations are more transparent.